cliff / luna bar

Working with my art director, I created a new brand position, platform and line “Someday is Now” for the global positioning of Luna Bar.(2019) The campaign was then executed by the in-house design department and their partnering agencies across multiple mediums.

As a frequent fresh voice at agencies, I’m always honored to join be trusted to re-brand a client…. and to help instigate the conversations about what they’re ready to say to the world, and be an ally for.